It’s hard to keep everyone up to date on your current appetite. If you still rely on printed guides or PDFs to give your agents access to underwriting details, odds are they are out of date as soon as you hit print. Asking your agents to go to your portal, and those of their other carrier partners separately is just not time well spent – and could lead to missed sales opportunities. Even if you provide digital appetite – sharing those details to each agent-facing partner, including management systems, rating systems, etc. – maintaining every instance of your appetite can be an IT resource drain.
As products expand into new classes and states, and distribution channels grow, your agents need to have consistent, real-time detailed appetite and eligibility guidelines regardless of where they access your product details. Giving them the information they need, when they need it, will drive more submissions – submissions for the business you want – into your organization.
Why Real-Time Appetite Matters to Your Business
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